Split

Branding

Project information

A rising sportswear startup built for players who value performance and style. Focused on quality, comfort, and accessibility, Split delivers high-end tennis and activewear at prices that stand out from the competition.

The Split logo blends an S with the form of a tennis ball — a simple, minimal mark that captures the brand’s energy. This distinctive symbol anchors the visual identity, reflecting Split’s commitment to thoughtful design and everyday performance across every touchpoint.

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